Strategic management : concepts and applications /
Certo, Samuel C.
Strategic management : concepts and applications / Samuel C. Certo and J. Paul Peter. - New York : Random House, c1988. - xxi, 1203, xv p. : ill. ; 24 cm.
Includes bibliographical references and index.
0394359208
Business planning--United States.
Business planning--Case studies.--United States
HD30.28 / .C47 1988
Strategic management : concepts and applications / Samuel C. Certo and J. Paul Peter. - New York : Random House, c1988. - xxi, 1203, xv p. : ill. ; 24 cm.
Includes bibliographical references and index.
0394359208
Business planning--United States.
Business planning--Case studies.--United States
HD30.28 / .C47 1988