Health communication :
Parvanta, Claudia F.,
Health communication : strategies and skills for a new era / Claudia Parvanta and Sarah Bauerle Bass - Burlington, Massachusetts : Jones & Bartlett Learning, 2020. - xvii, 324 p. : ills. ; 28 cm.
Includes bibliographical references and index.
Your world, your health -- Communication 101 : what's health got to do with it? -- Getting it right : words, numbers, and meaning -- Health communication practice strategies and theories -- Creating meaningful health communication -- Media and communication channel selection and planning : the plot thickens -- Planning health communication interventions -- Implementation and evaluation -- Communication in the healthcare setting -- School health -- Workplace health.
9781284065879 (pbk.) 1284065871 (pbk.)
Health Communication
Health Education
RA423.2 / .P37 2020
362.101/4
Health communication : strategies and skills for a new era / Claudia Parvanta and Sarah Bauerle Bass - Burlington, Massachusetts : Jones & Bartlett Learning, 2020. - xvii, 324 p. : ills. ; 28 cm.
Includes bibliographical references and index.
Your world, your health -- Communication 101 : what's health got to do with it? -- Getting it right : words, numbers, and meaning -- Health communication practice strategies and theories -- Creating meaningful health communication -- Media and communication channel selection and planning : the plot thickens -- Planning health communication interventions -- Implementation and evaluation -- Communication in the healthcare setting -- School health -- Workplace health.
9781284065879 (pbk.) 1284065871 (pbk.)
Health Communication
Health Education
RA423.2 / .P37 2020
362.101/4