North South University Library OPAC

Principles of pharmaceutical marketing / (Record no. 18883)

MARC details
000 -LEADER
fixed length control field 01482nam a2200313 a 4500
001 - CONTROL NUMBER
control field BD-DhNSU-18883
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhNSU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240115130334.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220418s2002 ii a|||g b||| 001 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8123908180
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency BD-DhNSU
Modifying agency BD-DhNSU
041 ## - LANGUAGE CODE
Language code of text eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number RS189
Item number .P75 2002
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 615.10688
Item number P935
245 00 - TITLE STATEMENT
Title Principles of pharmaceutical marketing /
Statement of responsibility, etc. edited by Mickey C. Smith.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. CBS Publishers & Distributors,
Date of publication, distribution, etc. c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 529 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliography & index.
520 ## - SUMMARY, ETC.
Summary, etc. Principles of pharmaceutical marketing, third edition offers the perspectives of both those who teach and those who practice pharmaceutical marketing. This reflects the need for and the effort to provide the most relevant "real world" approach to this complex and fascinating field. This text is designed for undergraduate students in pharmacy whose background in marketing is limited, those actually involved in pharmaceutical marketing, and anyone desiring an introduction to the intricacies involved in the marketing of pharmaceutical products.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Marketing & International Business
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Pharmaceutical Science
590 ## - LOCAL NOTE (RLIN)
Documentalist Sumaiya Kainat Bintey Kohinoor
590 ## - LOCAL NOTE (RLIN)
Documentalist Md. Abdul Hakim
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Pharmaceutical industry
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Drugs
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Smith, Mickey C.
Relator term editor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme lcc
Koha item type BK
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
-- 18883
-- 18883
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Code Permanent Location Current Location Shelving location Date acquired Source of acquisition (Supplier) Currency Price Bill Code Call Number Barcode (Accession #) Copy number Converted Price ( Tk. ) Item type
    lcc     Non-fiction North South University Library North South University Library General Stacks 2009-12-02 Karim International ৳ (BDT) 3305.25 KI/NSU/L-208/09 RS189.P75 2002 30407 1 0.00 Books
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