Kellogg on integrated marketing : the Kellogg marketing faculty and the faculty of Integrated Marketing Communications at the Medill School of Journalism, Norhtwestern University / edited by Dawn Iacobucci and Bobby Calder

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Material type: Text

TextLanguage: English Publication details: Hoboken, N.J. : John Wiley, c2003.Description: xxi, 314 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	North South University Library	Non-fiction	HF5415.K444 2003 (Browse shelf(Opens below))	1	Available		29775

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