Consumer behavior : marketing strategy perspectives / J. Paul Peter and Jerry C. Olson
Material type: TextLanguage: English Series: Publication details: Illinois : Irwin, c1987.Description: xvii, 698 p. ; ill. ; 24 cmISBN:- 0256031770
- 658.8342 P478c
- HF5415 .32 1987
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Books | North South University Library | Non-fiction | HF5415.32 1987 (Browse shelf(Opens below)) | 1 | Available | 1777 |
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HF5415.2 1996 Marketing / | HF5415.2 1996 Marketing / | HF5415.2 1997 Sales forcasting management / | HF5415.32 1987 Consumer behavior : | HF5415.5 1992 The pursuit of quality through porsonal change / | HF5415.A45 1986 The Wall Street Journal on marketing / | HF5415.A642 1999 Marketing / |
Includes index.
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