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Basic marketing : a global-managerial approach / E. Jerome McCarthy and William D. Perreault

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Illinois : Irwin, c1993.Edition: 11th edDescription: xxii,770 p. : ill. ; 26 cmISBN:
  • 0256134634
Subject(s): DDC classification:
  • 658.8 M478a
LOC classification:
  • HF5415.13 .M369 1993
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books North South University Library Non-fiction HF5415.13.M369 1993 (Browse shelf(Opens below)) 1 Available 17134

Includes index.

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