Dalrymple, Douglas J. Sales management : concepts and cases / Douglas J. Dalrymple and William L. Cron - 6th ed. - New York : John Wiley, c1998. - xiv,619 p. : ill. ; 25 cm. ISBN: 0471191973 LCCN: Subjects--Topical Terms: Sales management Sales managementcase studies LC Class. No.: HF5438.4 / .D34 1998 Dewey Class. No.: 658.81 / D151s