TY - BOOK AU - Cateora,Philip R. AU - Graham,John L. TI - International marketing T2 - McGraw-Hill/Irwin series in marketing SN - 0071111026 AV - HF1416 .C38 2005 PY - 2005/// CY - Boston PB - McGraw-Hill/Irwin KW - Export marketing KW - International business enterprises N1 - Includes bibliographical references and indexes; Marketing & International Business ER -