TY  - BOOK
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
TI  - Basic marketing research: using Microsoft Excel data analysis 
SN  - 9780135078228
AV  - HF5415.2 .B7787 2012
PY  - 2012///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Marketing research
KW  - Microsoft
KW  - Excel
ER  -