TY - BOOK AU - Hassan,Salah S. AU - Blackwell,Roger D. TI - Global marketing: perspective and cases SN - 0030981077 AV - HF1416.5 .H37 1994 U1 - 658.8 PY - 1994/// CY - Fort Worth, Tex. PB - Dryden KW - Export marketing KW - Management. KW - United States KW - Marketing KW - Management KW - International business enterprises KW - United States N1 - Includes bibliographical references and indexes; Marketing and International Business ER -