Jeannet, Jean-Pierre International marketing management : strategies and cases / Jean-Pierre Jeannet and Hubert D. Hennessey. - Dallas : Houghton Mifflin, c1988. - xxii, 873 p. : ill. ; 25 cm. Includes bibliographies and index. ISBN: 039535675X Subjects--Topical Terms: Export marketing--Management.Export marketing--Management--Case studies. LC Class. No.: HF1009.5 / .J43 1988 Dewey Class. No.: 658.8 / J43i