Czinkota, Michael R. International marketing / Michael R. Czinkota and Ilkka A. Ronkainen. - 3rd ed. - Fort Worth : Dryden Press, c1993. - x, 353 p. : ill. ; 27 cm. - The Dryden Press series in marketing . Includes bibliographical references and indexes. ISBN: 0030767539 9780030767531 Subjects--Topical Terms: Export marketing. LC Class. No.: HF1416 / .C95 1993 Dewey Class. No.: 658.8 / C998i