Certo, Samuel C. <br/><br/>
Strategic management :  concepts and applications / 
Samuel C. Certo and J. Paul Peter. 
 - New York :  Random House,  c1988. 
 - xxi, 1203, xv p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>0394359208 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning--United States.<br/>Business planning--Case studies.--United States
<br/><br/><label>LC Class. No.: </label>HD30.28  / .C47 1988