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Selling the invisible : a field guide to modern marketing / Harry Beckwith.

By: Material type: TextTextLanguage: English Publication details: New York : Warner Books, c1997.Description: xx, 252 p. ; 20 cmISBN:
  • 0446520942
  • 9780446520942
Subject(s): DDC classification:
  • 658.8 B397s
LOC classification:
  • HD9980.5 .B43 1997
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Holdings
Item type Current library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books North South University Library Non-fiction General Stacks HD9980.5.B43 1997 (Browse shelf(Opens below)) 1 Available 20142

Includes bibliographical references (p. 246-250).

Marketing & International Business

Social Science

Sumaiya Kainat Bintey Kohinoor

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