Marketing strategy : planning and implementation / Orville C. Walker, Harper W. Boyd and Jean-Claude Larreche
Material type: TextLanguage: English Publication details: Boston : McGraw-Hill, c1998.Edition: 3rd edDescription: xx, 393 p. : ill., figs. ; 26 cmISBN:- 007116847
- HF5415 .W249 1998
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | North South University Library | Non-fiction | HF5415.W249 1998 (Browse shelf(Opens below)) | 1 | Available | 16868 |
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