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	1.	Principles of direct and database marketing / Alan Tapp by Tapp, Alan Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Harlow, England ; New York : Financial Times/Prentice-Hall, c2005 Availability: Items available for loan: North South University Library (2)Location, call number: HF5415.126.T35 2005, ... Place hold Add to cart (remove)
	2.	Statistical and machine-learning data mining : techniques for better predictive modeling and analysis of big data / Bruce Ratner. by Ratner, Bruce Ratner, Bruce [author] Edition: 2nd ed. Material type: Text; Format: print available online ; Literary form: Not fiction Language: English Boca Raton : CRC Press, c2011 Online resources: Full text available: ◉ login required Availability: Items available for reference: North South University Library: Not for loan (1)Location, call number: OL HF5415.126.R38 2011. Add to cart (remove)

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