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001 BD-DhNSU-29411
003 BD-DhNSU
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008 210817s2011 maua b 001 0 eng|d
020 _a9780763771157 (pbk.)
040 _aDLC
_cBD-DhNSU
_dBD-DhNSU
041 _aeng
050 0 0 _aR118
_b.P37 2011
082 0 0 _a362.101/4
_222
100 1 _aParvanta, Claudia
245 0 0 _aEssentials of public health communication /
_cClaudia Parvanta ... [et. al]
260 _aSudbury, Mass :
_bJones & Bartlett Learning,
_c2011.
300 _axxxi, 409 p. :
_bill. ;
_c28 cm.
504 _aIncludes bibliographical references and index.
505 0 _aIntroduction to public health communication & informatics / Claudia Parvanta -- A public health communication planning framework / Claudia Parvanta -- Informatics and public health / David E. Nelson -- Understanding and reporting the science / David E. Nelson -- What to communicate? Understanding population health / Patrick L. Remington, Bridget C. Booske, and David Kindig -- Communicating for policy and advocacy / Ross C. Brownson, Ellen Jones, Claudia Parvanta -- Speaking to the public : health literacy & numeracy / David E. Nelson and Claudia Parvanta -- Persuasive health communications : the role of theory / Sarah Parvanta and Claudia Parvanta -- Formative research for strategy development / Claudia Parvanta -- The strategic health communication plan / Claudia Parvanta -- It's a multi-media world / Sarah Parvanta and Claudia Parvanta -- Developing and testing a media strategy / Claudia Parvanta -- Developing the implementation plan / Claudia Parvanta -- Evaluating a health communication program / May Grabbe Kennedy -- Patient-provider communication / Richard N. Harner -- Risk and emergency risk communication : a primer / David W. Cragin and Claudia Parvanta.
526 0 _aPublic Health
590 _aDilruba Rahman
590 _aMd. Rifat Mahmud
650 0 _aCommunication in medicine.
650 0 _aPublic health.
650 0 _aHealth education.
650 0 _aMedical informatics.
650 1 2 _aCommunication.
650 1 2 _aHealth Education
_xmethods.
650 2 2 _aCommunications Media.
650 2 2 _aHealth Promotion.
650 2 2 _aPublic Health Informatics
_xmethods.
700 1 _aNelson, David E.
_eeditor
700 1 _aParvanta, Sarah A.
_eeditor
700 1 _aHarner, Richard N.
_eeditor
856 4 _uhttps://opac.northsouth.edu/cgi-bin/koha/opac-retrieve-file.pl?id=179b62c774be4ed63f2470281e5ff748
_zFull text available:
_3◉ login required
942 _2lcc
_cEBOOK
999 _c29411
_d29411