Marketing :
Pride, William M.
Marketing : concepts and strategies / William M. Pride and O. C. Ferrell - 9th ed. - Boston : Houghton Mifflin, c1995. - xxx,859 p. : ill. ; 23 cm.
0395728312
Marketing
HF5415 / .P658 1995
Marketing : concepts and strategies / William M. Pride and O. C. Ferrell - 9th ed. - Boston : Houghton Mifflin, c1995. - xxx,859 p. : ill. ; 23 cm.
0395728312
Marketing
HF5415 / .P658 1995