North South University Library OPACSuccessful direct marketing methods :
Stone, Bob
Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs - 8th ed. - New York : McGraw-Hill, c2008. - xxviii, 663 p. : ill. ; 25 cm.
9780071458290
Direct marketing
HF5415.126 / .S757 2008
658.872 / S877s
Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs - 8th ed. - New York : McGraw-Hill, c2008. - xxviii, 663 p. : ill. ; 25 cm.
9780071458290
Direct marketing
HF5415.126 / .S757 2008
658.872 / S877s