North South University Library OPACPrinciples of international marketing /
Czinkota, Michael R.
Principles of international marketing / Michael R. Czinkota and Ilkka A. Ronkainen. - 9th ed. - Australia : South-Western/Cengage Learning, c2010. - xxviii, 693 p. : ill., maps. ; 28 cm.
Includes bibliography & index.
9781439041376
Export marketing
HF1416 / .C95 2010
Principles of international marketing / Michael R. Czinkota and Ilkka A. Ronkainen. - 9th ed. - Australia : South-Western/Cengage Learning, c2010. - xxviii, 693 p. : ill., maps. ; 28 cm.
Includes bibliography & index.
9781439041376
Export marketing
HF1416 / .C95 2010