Basic marketing research :
Burns, Alvin C.
Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns and Ronald F. Bush - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c2012. - xxii, 39 p. : ill. ; 29 cm.
9780135078228
Marketing research
Microsoft
Excel
HF5415.2 / .B7787 2012
Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns and Ronald F. Bush - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c2012. - xxii, 39 p. : ill. ; 29 cm.
9780135078228
Marketing research
Microsoft
Excel
HF5415.2 / .B7787 2012