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Moriarty, Sandra

Advertising : principles & practice / Sandra Moriarty, Nancy Mitchell and William Wells - 8th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2009. - xlvi, 640 p. : ill. ; 29 cm.

ISBN: 9780135009383

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LC Class. No.: HF5823 / .W455 2009

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