Understanding business strategy : concepts plus /
Ireland, R. Duane
Understanding business strategy : concepts plus / R. Duane Ireland, Robert E. Hoskisson and Michael A. Hitt. - 3rd ed. - Mason, OH. : South-Western Cengage Learning, c2012. - xvi, 230, [12] p. : col. ill. ; 26 cm.
Includes bibliographical references and index.
9780538476812 0538476818
Strategic planning.
Strategic planning--Case studies.
Business planning.
Business planning--Case studies.
HD30.28 / .I74 2012
Understanding business strategy : concepts plus / R. Duane Ireland, Robert E. Hoskisson and Michael A. Hitt. - 3rd ed. - Mason, OH. : South-Western Cengage Learning, c2012. - xvi, 230, [12] p. : col. ill. ; 26 cm.
Includes bibliographical references and index.
9780538476812 0538476818
Strategic planning.
Strategic planning--Case studies.
Business planning.
Business planning--Case studies.
HD30.28 / .I74 2012