Marketing management strategies /
Ferrell, O. C.
Marketing management strategies / O. C. Ferrell and Michael D. Hartline - 5th ed. - Mason, OH : South-Western Cengage Learning, c2011. - xxii, 746 p. : ill. ; 26 cm.
9780538467445
Marketing
Management
Marketing
HF5415.13 / .M3586 2011
Marketing management strategies / O. C. Ferrell and Michael D. Hartline - 5th ed. - Mason, OH : South-Western Cengage Learning, c2011. - xxii, 746 p. : ill. ; 26 cm.
9780538467445
Marketing
Management
Marketing
HF5415.13 / .M3586 2011