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Business marketing management /

Hutt, Michael D.

Business marketing management / Michael D. Hutt and Thomas W. Speh - 11th ed. - Australia : South - Western, Cengage Learning, c2013. - xxx, 428 p. : ill. ; 27 cm.

ISBN: 9781133189572

LCCN:

Subjects--Topical Terms:
Industrial marketing
Management
Case studies

LC Class. No.: HF5415.13 / .H87 2013

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