Consumer behavior /
Schiffman, Leon G.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk and Joseph Wisenblit - 10th ed. - Upper Saddle River N.J. : Pearson Education/Prentice Hall, c2010. - 592 p. : ill. ; 29 cm.
9780137006700
Consumer behavior
HF5415.32 / .S35 2010
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk and Joseph Wisenblit - 10th ed. - Upper Saddle River N.J. : Pearson Education/Prentice Hall, c2010. - 592 p. : ill. ; 29 cm.
9780137006700
Consumer behavior
HF5415.32 / .S35 2010