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Marketing and entrepreneurship in SMEs :

Carson, David

Marketing and entrepreneurship in SMEs : an innovative approach / David Carson, Stanley Cromie and Jimmy Hill - New York : Prentice-Hall, c1995. - xvi, 296 p. : ill., figs., tabs. ; 23 cm.

ISBN: 0131509705

LCCN:

Subjects--Topical Terms:
Marketing
Management Small business
Management

LC Class. No.: HF5415.13 / .M3447 1995

Dewey Class. No.: 658.8 / C321m

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Marketing and entrepreneurship in SMEs :