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Introductory marketing :

Smykay, Edward W.

Introductory marketing : a programmed approach / Edward W. Smykay and Joan Breibart - New York : MacMillan, c1971. - xiv, 298 p. ; 25 cm.

ISBN:

LCCN:

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / . 1971

Dewey Class. No.: 658.8 / S667i

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Introductory marketing :