Modern marketing thought /
Westing, J. Howard
Modern marketing thought / J. Howard Westing and Gerald Albaum - 2nd ed. - London : Macmillan, c1969. - x, 533 p. ; ill. ; , 533 p. illus. 24 cm.
Marketing
HF5415 / .W42 1969
658.8008 / W529m
Modern marketing thought / J. Howard Westing and Gerald Albaum - 2nd ed. - London : Macmillan, c1969. - x, 533 p. ; ill. ; , 533 p. illus. 24 cm.
Marketing
HF5415 / .W42 1969
658.8008 / W529m