North South University Library OPACInternational marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora. - 5th ed. - Chicago : Irwin/McGraw-Hill, c1983. - xiv, 801 p. : ill. ; 25 cm. - The Irwin series in marketing .
Includes bibliography & indexes.
0256028443
Export marketing
International business enterprises.
HF1009.5 / .C38 1983
International marketing / Philip R. Cateora. - 5th ed. - Chicago : Irwin/McGraw-Hill, c1983. - xiv, 801 p. : ill. ; 25 cm. - The Irwin series in marketing .
Includes bibliography & indexes.
0256028443
Export marketing
International business enterprises.
HF1009.5 / .C38 1983