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International marketing management /

Jain, Subhash C.

International marketing management / Subhash C. Jain. - 5th ed. - Cincinnati : South-Western College, c1996. - xv, 792 p. : ill. ; 24 cm.

Includes bibliographical references and indexes.

ISBN: 053885281X

Subjects--Topical Terms:
Export marketing--Management

LC Class. No.: HF1416 / .J35 1996

Dewey Class. No.: 658.848 / J25i

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