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Marketing research :

Malhotra, Naresh K.

Marketing research : an applied orientation / Naresh K. Malhotra - New Jersey : Prentice-Hall, c1996. - xxxiii, 89 p. :

Includes index.

ISBN:

LCCN:

LC Class. No.: HF5415.2 / .M29 1996

Dewey Class. No.: 658.83 / M249m

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Marketing research :