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Business research methods /

Zikmund, William G.

Business research methods / William G. Zikmund - 5th ed. - New York : Dryden press, c1997. - xxi, 829 p. : ill. ; 25 cm.

Includes index

ISBN: 0030184320

Subjects--Topical Terms:
Management--Research.
Business--Research.

LC Class. No.: HD30.4 / .Z55 1997

Dewey Class. No.: 650.0142 / Z68b

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Business research methods /