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Consumer behavior /

Schiffman, Leon G.

Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk - 6th ed. - New Jersey : Prentice-Hall, c1997. - xv,672 p. : ill. ; 25 cm.

ISBN: 013719501x

LCCN:

Subjects--Topical Terms:
Consumer behavior
Consumer research

LC Class. No.: HF5415.32 / .S35 1997

Dewey Class. No.: 658.8342 / S333c

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