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Marketing research /

Luck, David J.

Marketing research / David J. Luck and Ronald S. Rubin - 7th ed. - New Delhi : Prentice Hall of india, c1998. - xvii, 683 p. : ill. ; 25 cm.

ISBN: 8120304845

LCCN:

Subjects--Topical Terms:
Marketing
Research

LC Class. No.: HF5415.2 / .M3555 1998

Dewey Class. No.: 658.83 / L941m

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Marketing research /