Advertising management /
Batre, Rajeev
Advertising management / Rajeev Batre, John G. Myers and David A. Aaker - 5th ed. - New Delhi : Prentice-Hall, c1998. - xiv, 754 p. : ill. ; 23 cm.
8120312198
Advertising management
HF5823 / .A13 1998
659.1 / B334a
Advertising management / Rajeev Batre, John G. Myers and David A. Aaker - 5th ed. - New Delhi : Prentice-Hall, c1998. - xiv, 754 p. : ill. ; 23 cm.
8120312198
Advertising management
HF5823 / .A13 1998
659.1 / B334a