Marketing services :
Berry, Leonard L.
Marketing services : competing through qualilty / Leonard L. Berry and A. Parasuraman - New York : The Free Press, c1991. - xi, 212 p. : ill. ; 24 cm.
Customer service
Service industries
Marketing
HF5415.5 / .B48 1991
658.8 / B534m
Marketing services : competing through qualilty / Leonard L. Berry and A. Parasuraman - New York : The Free Press, c1991. - xi, 212 p. : ill. ; 24 cm.
Customer service
Service industries
Marketing
HF5415.5 / .B48 1991
658.8 / B534m