Normal view MARC view ISBD view

Essestials of marketing /

McCarthy, E. J.

Essestials of marketing / E. J. McCarthy and William D. Perreault - 5th ed. - Illinois : Irwin, c1991. - xxvi, 526 p. ; ill. ; 24 cm. - Irwin series in marketing .

Includes index.

ISBN: 0256093237

LCCN:

Subjects--Topical Terms:
Marketing
System analysis

LC Class. No.: HF5415 / .M378 1991

Dewey Class. No.: 658.8 / M478e

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

North South University Library OPAC

Essestials of marketing /