Normal view MARC view ISBD view

Strategic marketing /

Cravens, David W

Strategic marketing / David W Cravens - 4th ed. - Chicago : IRWIN, c1997. - XViii, 67 p. ;

Includes index.

ISBN: 0256214387

LCCN:

Subjects--Topical Terms:
Marketing decision making
Marketingmanagement
Marketingcase studeis

LC Class. No.: HF5415 / .135 1997

Dewey Class. No.: 658.802 / C898s

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

North South University Library OPAC

Strategic marketing /