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Marketing research :

Shao, Alan T.

Marketing research : an aid to decision making / Alan T. Shao - Cincinnati : South-Western College Publishing, c1999. - xix, 597 p. ; ill., tabs. ; 28 cm.

Includes index.

ISBN: 0538881925

LCCN:

Subjects--Topical Terms:
Marketing research

LC Class. No.: HF5415.2 / .S469 1999

Dewey Class. No.: 658.83 / S528m

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Marketing research :