Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch
Material type: TextLanguage: English Publication details: Boston : McGraw-Hill/ Irwin, c2007.Edition: 7th edDescription: xxvi, 82 p. : ill. ; 28 cmISBN:- 0071105891
- HF5823 .B387 2007
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Books | North South University Library | Non-fiction | HF5823.B387 2007 (Browse shelf(Opens below)) | 1 | Available | 29366 | ||
Books | North South University Library | Non-fiction | HF5823.B387 2007 (Browse shelf(Opens below)) | 2 | Available | 31188 |
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