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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Boston : McGraw-Hill/ Irwin, c2009.Edition: 8th edDescription: xxv, 83 p. : ill. ; 28 cmISBN:
  • 9780071284400
Subject(s): LOC classification:
  • HF5823 .B387 2009
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books North South University Library Non-fiction HF5823.B387 2009 (Browse shelf(Opens below)) 1 Available 32620

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