Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch
Material type: TextLanguage: English Publication details: Boston : McGraw-Hill/ Irwin, c2009.Edition: 8th edDescription: xxv, 83 p. : ill. ; 28 cmISBN:- 9780071284400
- HF5823 .B387 2009
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | North South University Library | Non-fiction | HF5823.B387 2009 (Browse shelf(Opens below)) | 1 | Available | 32620 |
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