International marketing / Michael R. Czinkota and Ilkka A. Ronkainen.
Material type: TextLanguage: English Publication details: Mason, OH : South-Western Cengage Learning, c2013.Edition: 10th edDescription: xxxv, 677 p. : ill., maps. ; 28 cmISBN:- 9781133588399
- HF1416 .C95 2013
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HF1416.C95 2013 International marketing / | HF1416.C953 1995 International marketing / | HF1416.C953 2004 International marketing / | HF1416.C953 2013 International marketing / | HF1416.D34 1991 International marketing : a global perspective / | HF1416.D68 1995 Global marketing strategy / | HF1416.H65 2011 Global marketing : a decision-oriented approach / |
Includes bibliographical references and indexes.
Marketing & International Business
Sumaiya Kainat Bintey Kohinoor
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