Strategic management : creating competitive advantages / Gregory G. Dess...[et al.]
Material type: TextLanguage: English Publisher: New York, NY : McGraw-Hill Education, 2021Edition: 10th edDescription: 1 online resource (428p.)Content type:- text
- unmediated
- volume
- 9781260575262
- 1260575268
- 658.4/012 23
- HD30.28 .S77 2021
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
eBook (Electronic Book) | North South University Library | non-fiction | HD30.28.S77 2021 (Browse shelf(Opens below)) | 1 | 1 | 500010514 |
Includes bibliographical references and index.
ISBN: 9781260575262 is an International Student Edition of ""Strategic Management: Creating Competitive Advantages 10th Edition by: Gregory G. Dess, Alan Eisner, G.T. (Tom) Lumpkin, Gerry McNamara, Seung-Hyun Lee This ISBN: 9781260575262 is Textbook only. It will not come with online access code. Online Access code (should only be purchased when required by an instructor ) sold separately at other ISBN The content of of this title on all formats are the same. Strategic Management: Creating Competitive Advantages, Tenth Edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. This version does not include the 38 cases after Part 4. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12).
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