TY - BOOK AU - Douglas,Susan P. AU - Craig,C.Samuel TI - Global marketing strategy T2 - McGraw-Hill series in marketing SN - 0070134472 AV - HF1416 .D68 1995 U1 - 658.848 PY - 1995/// CY - New York PB - McGraw-Hill KW - Export marketing KW - Management KW - Case studies N1 - Includes bibliographical references and indexes; Marketing & International Business; Management ER -