Lamb, Charles W. <br/><br/>
Marketing / 
Charles W. Lamb, Joseph F. Hair and Carl McDaniel 
 - 5th ed. 
 - Cincinnati, OH :  South-Western College Pub.,  c2000. 
 - 770 p. :  24 cm. 
<br/><br/><label>ISBN: </label>0324006381 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Marketing<br/>Management
<br/><br/><label>LC Class. No.: </label>HF5415  / .L2624 2000 
<br/><br/><label>Dewey Class. No.: </label>658.8  / L218m