Neal, Cathy

Consumer behavior : Implications for marketing strategy / Cathy Neal, Pascale Quester and Del Hawkins - 2nd ed. - New York : McGraw-Hill, c1999. - xiv, p. : ill. ; 26 cm.

0074705903




Consumer behavior
Consumer behavior
Australia

HF5415.32 / .C6586 2001

658.8342 / N338c