Quelch, John A. <br/><br/>
Strategic marketing :  cases for 21st century Asia / 
John A. Quelch, Swee Hoon Ang and Siew Meng Leong 
 - Singapore :  Prentice-Hall,  c2000. 
 - viii, 404 p. ;  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Decision making Markeing<br/>Management
<br/><br/><label>LC Class. No.: </label>HF5415  / .135 2000 
<br/><br/><label>Dewey Class. No.: </label>658.802