TY  - BOOK
AU  - Quelch,John A.
AU  - Ang,Swee Hoon
AU  - Leong,Siew Meng
TI  - Strategic marketing: cases for 21st century Asia 
AV  - HF5415 .135 2000
U1  - 658.802 
PY  - 2000///
CY  - Singapore
PB  - Prentice-Hall
KW  - Marketing
KW  - Decision making Markeing
KW  - Management
ER  -