TY  - BOOK
AU  - Rosenthal,David
AU  - Brown,Lew G.
TI  - Cases in strategic marketing
AV  - HF5415 .135 2000
U1  - 658.802 
PY  - 2000///
CY  - New Jersey
PB  - Prentice-Hall
KW  - Marketing
KW  - Decision making Markeing
KW  - Management
ER  -